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Reviews for

JJ Cole Backpack Diaper Bag

LOVE: 19 NEUTRAL: 4
REGRET: 1 WANT: 18

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what parents are saying

Tiffany G.

what parents are saying

LOVE: 19 NEUTRAL: 4
REGRET: 1 WANT: 18
  • Used for 2 years and still in mint condition. Lots of compartments, comes with stroller clips and changing mat. Jun 26, 2021

  • Three words for new parents: Diaper. Bag. Backpack. This has held up for three years now. My only drawback is that sometimes it can be a little tough to line up the magnet exactly to close the bag. Nov 23, 2020

  • Loves this diaper bag for one kid. Once I had two kids I needed more space. Loved the backpack option as well as the messenger back option. I drug it everywhere for 2 years and it still looked great! Jun 07, 2020

  • I love this bag! I really wanted a backpack for the new baby but I also wanted it to be roomy and well organized so I don’t have to dig for things in a hurry! Thing bag exceeding all my requirements Nov 28, 2019

  • I had this with my first baby and loved it had an option to be a back pack or shoulder carry with the long strap. Stylish and easy to clean. Sadly I lost it on vacation! Oct 27, 2019

    • Leigh B.
    • Greensboro, North Carolina

    Can be worn messenger style or backpack. Does not hang well from stroller unless you have umbrella handles. Loads of pockets make it easy to stay organized. I keep a separate area just for my things. Mar 10, 2019

  • Very versatile. Can be used as a tote or a backpack. Lots of pockets and easy to organize. Nov 05, 2018

    • Sara L.
    • Oakbrook Terrace, Illinois

    Love this backpack. Large interior with great pockets. Two bottle storage. Material is durable and fairly easy to clean. Fits everything I need! And it now magnetic easy close!! Aug 16, 2018

  • Cute designs and so far the bag has worked great. I️ haven’t had a chance to use it much since I’ve had my second to see if it’s easy to carry. Mar 14, 2018

  • such a versatile diaper bag! i love that it can be used as a backpack or a shoulder bag. deep pockets on the inside and lots of room. extra pockets on the outside are a great addition. very functional Mar 09, 2018

    • Nikki S.
    • Riverside , California

    Great for babies who have more then one baby. It can can fit a lot more then it looks. Also I love that you can carry as a back pack for busy moms or shoulder strap. Mar 05, 2018

    • Akiye L.
    • Lake Leelanau , Michigan

    I have this in plain grey I love it it’s spacious and has pockets on the inside and two bottle pockets on the outside that are insulated I think plus a large back pocket and zipper pockets in front Oct 19, 2017

  • I love that this has the option of backpack straps or messenger strap, but the backpack straps can't be entirely removed so it stays a little bulky. Stylish though! Oct 19, 2017

  • Too small and deep. Was way to hard to fit stuff in here and the straps became a hassle. You're better off just using a regular backpack. Super cute tho! Jul 03, 2017

  • Love that you can wear it as a messenger bag or a backpack. Very roomy Jun 28, 2017

  • It's roomy, and has plenty of pockets. It lacks shape though... kind of gets smooshed in, an can be hard to find things. Jun 23, 2017

    • Yanis R.
    • Wappingers falls, New York

    I have this in blue the best thing to have! Lots of room May 08, 2017

  • I like the fact that this diaper bag is very spacious, and can be worn as a backpack or on the shoulder. It also comes with stroller straps and diaper changing pad. Jan 07, 2017

  • Looks and is quite large but doesn't fit as much as you would expect. It's awkward on my back and it always snaps open (stronger magnet or different closing mechanism needed). Gave up on it. Oct 04, 2016

  • Roomy and love the fact that it is a backpack! That feature has been so helpful, especially with an infant and three other kids in tow. Mar 06, 2016

    • Amber S.
    • Johnstown, Pennsylvania

    My favorite diaper bag. It's so convenient and I love that it can be used as a backpack or messenger style bag. It's also fairly compact but can hold a ton of stuff! Nov 13, 2015

  • The size is perfect! Jul 10, 2015

    • Angel E.
    • Mechanicsville, Virginia

    Plenty of pockets for moms who love organization. Shoulder straps or backpack straps give different carrying options. Fabric is easy to clean and seems stain resistant. Wish it came in better looking patterns, though. Aug 11, 2014

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  • Used for 2 years and still in mint condition. Lots of compartments, comes with stroller clips and changing mat. Jun 26, 2021

  • Three words for new parents: Diaper. Bag. Backpack. This has held up for three years now. My only drawback is that sometimes it can be a little tough to line up the magnet exactly to close the bag. Nov 23, 2020

  • Loves this diaper bag for one kid. Once I had two kids I needed more space. Loved the backpack option as well as the messenger back option. I drug it everywhere for 2 years and it still looked great! Jun 07, 2020

  • I love this bag! I really wanted a backpack for the new baby but I also wanted it to be roomy and well organized so I don’t have to dig for things in a hurry! Thing bag exceeding all my requirements Nov 28, 2019

  • I had this with my first baby and loved it had an option to be a back pack or shoulder carry with the long strap. Stylish and easy to clean. Sadly I lost it on vacation! Oct 27, 2019

    • Leigh B.
    • Greensboro, North Carolina

    Can be worn messenger style or backpack. Does not hang well from stroller unless you have umbrella handles. Loads of pockets make it easy to stay organized. I keep a separate area just for my things. Mar 10, 2019

  • Very versatile. Can be used as a tote or a backpack. Lots of pockets and easy to organize. Nov 05, 2018

    • Sara L.
    • Oakbrook Terrace, Illinois

    Love this backpack. Large interior with great pockets. Two bottle storage. Material is durable and fairly easy to clean. Fits everything I need! And it now magnetic easy close!! Aug 16, 2018

  • Cute designs and so far the bag has worked great. I️ haven’t had a chance to use it much since I’ve had my second to see if it’s easy to carry. Mar 14, 2018

  • such a versatile diaper bag! i love that it can be used as a backpack or a shoulder bag. deep pockets on the inside and lots of room. extra pockets on the outside are a great addition. very functional Mar 09, 2018

    • Nikki S.
    • Riverside , California

    Great for babies who have more then one baby. It can can fit a lot more then it looks. Also I love that you can carry as a back pack for busy moms or shoulder strap. Mar 05, 2018

    • Akiye L.
    • Lake Leelanau , Michigan

    I have this in plain grey I love it it’s spacious and has pockets on the inside and two bottle pockets on the outside that are insulated I think plus a large back pocket and zipper pockets in front Oct 19, 2017

  • I love that this has the option of backpack straps or messenger strap, but the backpack straps can't be entirely removed so it stays a little bulky. Stylish though! Oct 19, 2017

  • Too small and deep. Was way to hard to fit stuff in here and the straps became a hassle. You're better off just using a regular backpack. Super cute tho! Jul 03, 2017

  • Love that you can wear it as a messenger bag or a backpack. Very roomy Jun 28, 2017

  • It's roomy, and has plenty of pockets. It lacks shape though... kind of gets smooshed in, an can be hard to find things. Jun 23, 2017

    • Yanis R.
    • Wappingers falls, New York

    I have this in blue the best thing to have! Lots of room May 08, 2017

  • I like the fact that this diaper bag is very spacious, and can be worn as a backpack or on the shoulder. It also comes with stroller straps and diaper changing pad. Jan 07, 2017

  • Looks and is quite large but doesn't fit as much as you would expect. It's awkward on my back and it always snaps open (stronger magnet or different closing mechanism needed). Gave up on it. Oct 04, 2016

  • Roomy and love the fact that it is a backpack! That feature has been so helpful, especially with an infant and three other kids in tow. Mar 06, 2016

    • Amber S.
    • Johnstown, Pennsylvania

    My favorite diaper bag. It's so convenient and I love that it can be used as a backpack or messenger style bag. It's also fairly compact but can hold a ton of stuff! Nov 13, 2015

  • The size is perfect! Jul 10, 2015

    • Angel E.
    • Mechanicsville, Virginia

    Plenty of pockets for moms who love organization. Shoulder straps or backpack straps give different carrying options. Fabric is easy to clean and seems stain resistant. Wish it came in better looking patterns, though. Aug 11, 2014

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