what parents are saying
It’s okay for regular laundry, but not the greatest for cloth diapers. It’s not as natural, does contain laureth and sulfates, which are common skin irritants. (Aug 30, 2018)
Justine L.
as seen on weelists
what parents are saying
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- Jenna P.
Montrose, Illinois
A good, natural cleaning product. Jan 04, 2022
- Grace B.
Hastings, Minnesota
My daughters and I all have sensitive skin and this does not bother it. My girls are 3 and 8 months and we use this all the time. Nov 29, 2021
- Gisell M.
Rowland heights , California
I have the easy dose alpine falls one & I do like how dye free, phosphate free, & animal by product free. It washes mine and my babies clothes good. Though I do wish the smell was a little stronger. Jul 02, 2021
- Brianna J.
Prior Lake , Minnesota
We love this laundry detergent! It is great for our daughter with allergies and eczema. It leaves clothes clean and me knowing there’s not unnecessary chemicals on our clothing! May 22, 2021
- Brittany N.
Ellensburg, Washington
The free and clear detergent is great on sensitive skin. I love how clean and eco friendly this detergent is. Mar 03, 2021
- Tess C.
Littleton, Colorado
Favorite laundry detergent. Gentle for sensitive skin. Does pretty well at getting small stains out too. Mar 02, 2021
- Lauren W.
United States of America
Free and clear! Great for sensitive skin. Great on most stains too. Jan 17, 2021
- Courtney L.
Mount Laurel, New Jersey
We always use this for our laundry and it works perfectly for baby too! Nov 14, 2020
- Diana O.
COARSEGOLD, California
This is just ok Oct 20, 2020
- Amanda M.
KETCHUM, Idaho
Been our detergent, Free & Clear, since we had the baby and I'm very impressed! Sep 23, 2020
- Coral Y.
Cherry Hill, New Jersey
We love that it's natural and free & clear, but it doesn't work as well as the Ultra Power Plus version of this laundry detergent. Aug 05, 2020
- Marina A.
LA, California
Cleans well, great ingedients. Jul 30, 2020
- Isabela M.
Saint George, Utah
Smells nice and does a very good job cleaning our clothes. It does not work so well on stains. Jul 03, 2020
- Lee B.
Fort Lauderdale , Florida
Trusted brand! For those who are want brand that is less toxic this is great brand May 06, 2020
- GINA M.
NORTH ROSE, New York
Really like this brand but it is a higher price point than some. However my clothes come clean every time. May 03, 2020
- Krysta S.
24460, Virginia
I use the lavender scented. Smells amazing and works great! My children and myself are sensitive to certain detergents and I don’t have to worry with this one. Apr 21, 2020
- Angela M.
Kissimmee, Florida
Excellent Jan 31, 2020
See More Reviews
(including your friends’ reviews!)
Featured Parents' Reviews-
- Heather M.
Ontario, California
This is a great option for free and clear-- I like that I can still have a scented alternative without the chemicals (uses essential oils instead) I just wish it had more scent to it! Apr 27, 2021
- Lindsay C.
Dallas, Texas
Works great for baby clothes. Few ingredients and I prefer this brand to the popularly marketed dreft which contains many more ingredients. Jul 16, 2020
- Chelsea M.
GRAND RAPIDS, Michigan
I love that this is a more natural option for laundry detergent. We switched over while I was expecting, and it has worked great for all of us, and baby has had no problems. Mar 29, 2020
- Regina D.
Hopewell Junction, New York
Another great detergent that does the job without using harsh or toxic chemicals. Nov 08, 2019
- Thu P.
Chicago, Illinois
So far no allergies from my baby. Good to use for the whole family. Oct 24, 2019
- Rebecca H.
Sioux Falls , South Dakota
I love the citrus scent. Clothes get just as clean as they would with Tide. May 05, 2019
- Keren W.
brooklyn, New York
I'm able to use this on my clothes and baby's clothes. It does the job and doesn't cost an arm and leg. Sep 03, 2018
- Justine L.
Penacook, New Hampshire
It’s okay for regular laundry, but not the greatest for cloth diapers. It’s not as natural, does contain laureth and sulfates, which are common skin irritants. Aug 30, 2018
- Deanna O.
Oak Harbor, Washington
Good detergent, be prepared to use a little more than other brands. And be prepared to wash on hot all the time. I like it but I prefer other brands Jul 12, 2018
- Brandi S.
Vassar, Kansas
Great seventh gen soap works for anyone! No gross chemicals to irritate skin so even great for baby clothes or someone with skin allergies, conditions and price isn’t awful for what your getting Mar 30, 2018
- Kendall K.
New market, Maryland
Free of harsh chemicals and works for both parents and baby. Jan 20, 2018
- Nicole M.
Reston, Virginia
Leaves my baby's clothes feeling clean and fresh. I love that it is free of chemicals, dyes, and fragrances. Jan 10, 2018
- Mary H.
Hurricane , West Virginia
Gentle laundry detergent. My LO has sensitive skin and can't handle strong odors. Clothes came out clean. Dec 29, 2017
- Deanne A.
Summerville, South Carolina
I liked that this had ingredients that were less toxic, but it doesn't get the stink out of anything. Dec 17, 2017
- Secretly Expecting
Princeton, New Jersey
great natural detergent that cleans clothes really well! Oct 10, 2017
- Jennifer G.
Gillette, New Jersey
We love this detergent because its fragrance free and great on our sensitive skin. Sep 21, 2017
- Kirstie C.
Chico, California
Baby did well with this Aug 29, 2017
- Michie H.
San Clemente , California
I love this product because it is the least toxic and safest detergent that Target currently carries. Free of synthetic fragrances and dyes. Jun 28, 2017
- Amanda Y.
Palm Desert, California
I first bought this for the baby. Now my entire family is using this. There is no smell so if you are looking for a fresh smell you may need to add a scent booster. May 09, 2017
- Katrina H.
Pittsburgh, Pennsylvania
This is our regular laundry detergent - we use for our clothes and baby's clothes. It cleans the clothes nicely but it's free and clear and sometimes I do miss having scented laundry. May 01, 2017
- Grace B.
Louisville, Tennessee
I can trust that this product doesn't have any harsh ingredients that will irritate my child's sensitive skin! I was everyone's clothes with this! Mar 03, 2017
- Carol S.
Phoenix, Arizona
This stuff is amazing! I have been using this since day one for my LO, and there isn't a stain it hasn't worked on! So impressed and so glad I didn't just follow the pack and buy Dreft. Jan 06, 2017
- Brooke D.
Endicott, New York
Pretty good detergent. Does its job! Jan 04, 2017
- KyLee D.
Bellevue, Michigan
Gets the laundry ultra clean without any harsh chemicals! Dec 04, 2016
- Brandy B.
48876, Michigan
Only detergent my family uses since most of us are allergic to other. Dec 03, 2016
- Cheri P.
Harlan, Iowa
The scented version is great for athletic wear and stinky baby clothes. It cleans well and is not chemicals like other detergents. i like this stuff and will buy in the future! Nov 18, 2016
- Kristin G.
Escondido , California
I love this detergent. We have sensitive skin and allergies in our family and it's not fragranced and washes well. Oct 04, 2016
- Hillary W.
Glen Ridge, New Jersey
I was neutral about this detergent until I recently got my 4th compliment about how good our clothes smell. I use the lavender eucalyptus. It does a perfectly fine job and apparently it smells great Sep 07, 2016
- Katie S.
Massapequa Park, New York
I used this detergent when my baby was first born on everyone's clothes in our house just incase she had an allergy to perfumes/ scents. I am still on the same bottle & she is 4 months, it is a bit $ Aug 02, 2016
- Akiko M.
United States of America
work well Sep 27, 2014
- Kayley N.
Tulsa, Oklahoma
My go-to laundry detergent. Perfect for my entire family as we all have skin sensitivities. Pricey compared to other brands but worth it. Mar 25, 2014
More Parents' Reviews-
- Jenna P.
Montrose, Illinois
A good, natural cleaning product. Jan 04, 2022
- Grace B.
Hastings, Minnesota
My daughters and I all have sensitive skin and this does not bother it. My girls are 3 and 8 months and we use this all the time. Nov 29, 2021
- Gisell M.
Rowland heights , California
I have the easy dose alpine falls one & I do like how dye free, phosphate free, & animal by product free. It washes mine and my babies clothes good. Though I do wish the smell was a little stronger. Jul 02, 2021
- Brianna J.
Prior Lake , Minnesota
We love this laundry detergent! It is great for our daughter with allergies and eczema. It leaves clothes clean and me knowing there’s not unnecessary chemicals on our clothing! May 22, 2021
- Brittany N.
Ellensburg, Washington
The free and clear detergent is great on sensitive skin. I love how clean and eco friendly this detergent is. Mar 03, 2021
- Tess C.
Littleton, Colorado
Favorite laundry detergent. Gentle for sensitive skin. Does pretty well at getting small stains out too. Mar 02, 2021
- Lauren W.
United States of America
Free and clear! Great for sensitive skin. Great on most stains too. Jan 17, 2021
- Courtney L.
Mount Laurel, New Jersey
We always use this for our laundry and it works perfectly for baby too! Nov 14, 2020
- Diana O.
COARSEGOLD, California
This is just ok Oct 20, 2020
- Amanda M.
KETCHUM, Idaho
Been our detergent, Free & Clear, since we had the baby and I'm very impressed! Sep 23, 2020
- Coral Y.
Cherry Hill, New Jersey
We love that it's natural and free & clear, but it doesn't work as well as the Ultra Power Plus version of this laundry detergent. Aug 05, 2020
- Marina A.
LA, California
Cleans well, great ingedients. Jul 30, 2020
- Isabela M.
Saint George, Utah
Smells nice and does a very good job cleaning our clothes. It does not work so well on stains. Jul 03, 2020
- Lee B.
Fort Lauderdale , Florida
Trusted brand! For those who are want brand that is less toxic this is great brand May 06, 2020
- GINA M.
NORTH ROSE, New York
Really like this brand but it is a higher price point than some. However my clothes come clean every time. May 03, 2020
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