what parents are saying
My kids love the taste and the sparkles in this toothpaste. The packaging is bright and colorful. They brush longer with this toothpaste because it's so yummy. Brushing longer = cleaner teeth! (Jul 26, 2020)
Elisabeth L.
as seen on weelists
what parents are saying
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- T R.
Lubbock, Texas
I bought this not realizing it had fluoride so we ended up throwing it out. May 10, 2024
- Becca P.
Ripon, Wisconsin
My girls LOVE this toothpaste. They love the flavor so much that they will not use any other toothpaste. I love that it is natural ingredients and that their teeth are getting brushed without rush! Jun 15, 2023
- Sarah H.
Chicago, Illinois
What could be better than your kids reminding you and asking you to brush their teeth everyday?! For my unicorn-obsessed kiddos, this tube is a dream! I love the ingredients, they love the fun factor. Aug 08, 2020
- Caitlin R.
North Attleboro, Massachusetts
Fun magical Toothpaste with Sparkle! Yummy bubble gum flavor for the kids. Love their clean ingredients! Aug 06, 2020
- Arvin A.
Midland, Texas
Just seeing a unicorn and tasting bubble gum flavor and my daughter was sold on the Hello Unicorn Sparkle Fluoride Toothpaste that became almost religious to use. A little runny though but great. Jul 31, 2020
- Vincent L.
United States of America
bright colors! super cute packaging & wording! amazing taste! our littles absolutely love unicorns right now & they took to this toothpaste immediately. natural, no animal test & gluten-free! love it! Jul 31, 2020
- Samantha H.
Lakewood, California
Unicorn sparkle is my daughters absolute favorite. From taste to packaging! Love the all natural affect. Definitely made brushing teeth a breeze for her! Thank you. #brushhappy Jul 30, 2020
- Hannah F.
Bridgeport, West Virginia
I love the ingredients, and lack of ingredients. The packaging states plain as day the toxic chemicals they’ve left out of this product. No guessing needed. we loved coloring the picture on the box! Jul 30, 2020
- karen k.
denver, Colorado
it's all natural and my picky one likes it! Jul 29, 2020
- Erin C.
Menomonee Falls, Wisconsin
My kiddies loved the idea of unicorn toothpaste! The glitter was a huge hit Jul 29, 2020
- Eva M.
United States of America
My child is very picky about her oral care products. Previously, there was only one acceptable toothpaste. Others were too dry, too minty, too chalky, too toothpasty. This Hello Unicorn Sparkle Flouri Jul 28, 2020
- Tiffany D.
Seaside, California
Good balance between healthy, natural & fun! Parents love that it’s a fluoride toothpaste without artificial dyes or flavors. Kids love the sparkles, the flavor & the coloring activity in the box. Jul 28, 2020
- Angel E.
Mechanicsville, Virginia
My kids love the sparkles and the bubble gum flavor. I love that this toothpaste has natural ingredients plus fluoride. Bonus points for an eco-friendly recyclable outer box and a cute rainbow tube. Jul 27, 2020
- Evelyn P.
Hercules, California
My daughter and I loved this toothpaste! It smells amazing and she loves the little sparkles. The flavor is really nice as well. Jul 27, 2020
- Stephany H.
Bristol, Rhode Island
My girls love this magical toothpaste. It has glitter and tastes like bubblegum. So nice to find a kids toothpaste with fluoride that is natural. Jul 26, 2020
- Lauren N.
United States of America
Kids loved the package, the sparkle and taste. Only complaint is a bit of a strange consistency, but happy with it overall! Jul 26, 2020
- Laura S.
Stanardsville, Virginia
This toothpaste is great. My kids love the unicorn sparkles and rainbow packaging. They love to brush their teeth with it and say it tastes great too. Jul 26, 2020
- Jillian K.
Champaign, Illinois
This is awesome toothpaste- tastes good, no artificial flavors. Sparkles and unicorn theme got my kids excited about brushing! Jul 25, 2020
- Judy W.
Davis, California
The packaging was colorful and fun and I was attracted to it being cruelty-free and having natural flavors. One child liked the flavor and the eldest thought it tasted too much like a lollipop to use. Jul 25, 2020
- Conni T.
Frisco, Texas
Our kids LOVE it and love using it. I love that it doesn’t have any artificial sweeteners or flavors. Jul 25, 2020
- Jennifer Z.
Plymouth, Minnesota
My daughter was excited about the brightly colored toothpaste tube, sparkles and picture to color in the box. Unfortunately she found the bubble gum taste too strong, and it reminded her of medicine. Jul 25, 2020
- Sherry P.
Port Orange, Florida
Kids LOVED the name and rainbow color tube! Made brushing exciting! Youngest loved the flavor, the oldest prefers minty. Both loved it. Jul 24, 2020
- Melanie B.
Brandon, Florida
The rainbow packaging is pretty and the tube looked cute on our bathroom counter. No "extra" ingredients which I appreciate. The bubble gum flavoring was too strong for my daughter though. Jul 24, 2020
- Gretchen M.
Southern Pines, North Carolina
One child enjoyed the taste and the other did not. I think it left a chalky aftertaste. Great packaging, great ingredients. Jul 24, 2020
- Tracie S.
Green Lane, Pennsylvania
4 year old loves this! Loves the brightly colored packaging. The flavor is, in her words, jellybeans. Sparkly but clear color and flip top tube makes for easy clean up. And it stands on it's end! Jul 24, 2020
- Crystal R.
Crestview, Florida
The toothpaste was clear and not really sparkly. The packaging is fun but the toothpaste itself was not. It smells like bubblegum but, it didnt taste good. Jul 24, 2020
- Mika I.
los angeles, California
My kid doesn't like it and to us it tasted salty and grainy. She prefers other brands. The only thing we liked was the pretty rainbow tube! Jul 24, 2020
- Michelle S.
Bremerton, Washington
My kids are absolutely in love with this toothpaste and I love that it doesn't have any unnecessary additives in it but has fluoride so I'm not worried about my kids teeth! Win win, love it! Jul 24, 2020
- Kristen W.
Vacaville, California
Great flavor, great ingredients, happy kids. Jul 24, 2020
- Hilary B.
Costa Mesa, California
Our 4 yo loves this toothpaste! I love that it has fluoride & makes her excited about brushing. She loves the flavor and packaging. Jul 24, 2020
- Danni Q.
Logan , Utah
So much fun! Every little girl needs this in her bathroom! The tube is adorable and they loved the sparkles. This is a must have at our house. Jul 24, 2020
- Sarah M.
Holbrook, Massachusetts
My children have been using this toothpaste for over a month and love it. They were so excited when they saw the colorful tube and they love the name of it. The glitter/sparkly toothpaste was a fun su Jul 24, 2020
- Onyinye E.
Citrus Heights, California
This toothpaste has all the clean and natural ingredients I love for my kids. My son now enjoys brushing without me prompting or trying to persuade him to brush his teeth. I love the bubblegum flavor. Jul 24, 2020
We received this Hello fluoride toothpaste from the Stellar Product Testing Panel and we loved it! My girls, ages 5 and 7 couldn’t stop raving about this sparkly, fun toothpaste. Jul 23, 2020
- Victoria B.
Queens, New York
This sparkly toothpaste is a winner in our house. It has helped my 5 year old daughter become more interested in brushing because she loves the flavor and the sparkles. Jul 23, 2020
- Secretly Expecting
Fort Pierce, Florida
Magical and fun. Great flavor and works to create a brighter smile. Jul 23, 2020
- Beth E.
Lake Wylie, South Carolina
My kids (3 and 6 year old girls) absolutely LOVED this toothpaste. When bedtime comes, they now eagerly ASK to brush their teeth! They like the unicorn theme and really enjoy the flavor. Jul 23, 2020
- Athena S.
Tucson, Arizona
My daughter loves anything unicorn and when she received the Hello Sparkle Unicorn Fluoride toothpaste for review from the Stellar Product Testing Panel she was super excited! This made her feel spe Jul 23, 2020
- Jessica J.
Monticello, Florida
I love the smell and how excited my daughter was to use it. I was disappointed in the lack of color the sparkles were nice but I was looking for more. I like how it had stuff I could pronounc Jul 23, 2020
- Melissa A.
Saint Paul, Minnesota
My girls 5 & 3 love this toothpaste! It is their go-to toothpaste. It's sweet, but does a great job cleaning their teeth. I received this toothpaste from the Stellar Product Testing Panel. Jul 23, 2020
- Alysia W.
New York, New York
I received this product from the Stellar Product Testing Panel. The toothpaste is sparkly, tastes great and is SLS free. My daughter asks to have her teeth brushed with it everyday. Jul 23, 2020
- Christine W.
Atlanta, Georgia
My 8-year-old absolutely LOVES this toothpaste. It started when she saw the adorable box. The rainbow packaging drew her in and she was actually excited to brush her teeth. The flavor is great. Jul 23, 2020
So easy to brush my daughter's teeth because she is legitimately excited to use her "sparkly pink unicorn" toothpaste. I love feeling comfortable with the natural ingredients I'm putting in her mouth. Jul 23, 2020
See More Reviews
(including your friends’ reviews!)
Featured Parents' Reviews-
- Secretly Expecting
Casa Grande, Arizona
My daughter LOVES this toothpaste, we are so impressed with how well she brushes her teeth now just because of the fun packaging and flavor. Jan 16, 2022
- Elizabeth T.
Glencoe, Illinois
My daughter loves brushing her teeth with this toothpaste! It is yummy, sparkles, and the tube is beautiful. I like the natural ingredients. Jul 27, 2020
- Elisabeth L.
Sacramento, California
My kids love the taste and the sparkles in this toothpaste. The packaging is bright and colorful. They brush longer with this toothpaste because it's so yummy. Brushing longer = cleaner teeth! Jul 26, 2020
- Christa T.
Lakeland, Florida
Tastes just like original bubblegum (or pink medicine to my kids lol). No artificial dyes. Cleans their teeth well, and makes my kids enjoy brushing their teeth! Jul 26, 2020
- Trudy M.
Delano, Minnesota
Good natural option for children - no artificial ingredients. My son loved the bubblegum flavor which is different than the typical fruit flavor usually available so that was nice! Jul 24, 2020
- Liset F.
Midlothian, Illinois
As soon as my children saw the toothpaste package they wanted to open it. They had fun coloring the unicorn, inside the package. The toothpaste glitter also made it fun. Jul 23, 2020
- Carley M.
Albuquerque , New Mexico
Excellent flavor. Love that there is no artificial colors. My kids look forward to brushing every night and I don’t have to worry about what they’re ingesting. Jul 23, 2020
More Parents' Reviews-
- T R.
Lubbock, Texas
I bought this not realizing it had fluoride so we ended up throwing it out. May 10, 2024
- Becca P.
Ripon, Wisconsin
My girls LOVE this toothpaste. They love the flavor so much that they will not use any other toothpaste. I love that it is natural ingredients and that their teeth are getting brushed without rush! Jun 15, 2023
- Sarah H.
Chicago, Illinois
What could be better than your kids reminding you and asking you to brush their teeth everyday?! For my unicorn-obsessed kiddos, this tube is a dream! I love the ingredients, they love the fun factor. Aug 08, 2020
- Caitlin R.
North Attleboro, Massachusetts
Fun magical Toothpaste with Sparkle! Yummy bubble gum flavor for the kids. Love their clean ingredients! Aug 06, 2020
- Arvin A.
Midland, Texas
Just seeing a unicorn and tasting bubble gum flavor and my daughter was sold on the Hello Unicorn Sparkle Fluoride Toothpaste that became almost religious to use. A little runny though but great. Jul 31, 2020
- Vincent L.
United States of America
bright colors! super cute packaging & wording! amazing taste! our littles absolutely love unicorns right now & they took to this toothpaste immediately. natural, no animal test & gluten-free! love it! Jul 31, 2020
- Samantha H.
Lakewood, California
Unicorn sparkle is my daughters absolute favorite. From taste to packaging! Love the all natural affect. Definitely made brushing teeth a breeze for her! Thank you. #brushhappy Jul 30, 2020
- Hannah F.
Bridgeport, West Virginia
I love the ingredients, and lack of ingredients. The packaging states plain as day the toxic chemicals they’ve left out of this product. No guessing needed. we loved coloring the picture on the box! Jul 30, 2020
- karen k.
denver, Colorado
it's all natural and my picky one likes it! Jul 29, 2020
- Erin C.
Menomonee Falls, Wisconsin
My kiddies loved the idea of unicorn toothpaste! The glitter was a huge hit Jul 29, 2020
- Eva M.
United States of America
My child is very picky about her oral care products. Previously, there was only one acceptable toothpaste. Others were too dry, too minty, too chalky, too toothpasty. This Hello Unicorn Sparkle Flouri Jul 28, 2020
- Tiffany D.
Seaside, California
Good balance between healthy, natural & fun! Parents love that it’s a fluoride toothpaste without artificial dyes or flavors. Kids love the sparkles, the flavor & the coloring activity in the box. Jul 28, 2020
- Angel E.
Mechanicsville, Virginia
My kids love the sparkles and the bubble gum flavor. I love that this toothpaste has natural ingredients plus fluoride. Bonus points for an eco-friendly recyclable outer box and a cute rainbow tube. Jul 27, 2020
- Evelyn P.
Hercules, California
My daughter and I loved this toothpaste! It smells amazing and she loves the little sparkles. The flavor is really nice as well. Jul 27, 2020
- Stephany H.
Bristol, Rhode Island
My girls love this magical toothpaste. It has glitter and tastes like bubblegum. So nice to find a kids toothpaste with fluoride that is natural. Jul 26, 2020
- Lauren N.
United States of America
Kids loved the package, the sparkle and taste. Only complaint is a bit of a strange consistency, but happy with it overall! Jul 26, 2020
- Laura S.
Stanardsville, Virginia
This toothpaste is great. My kids love the unicorn sparkles and rainbow packaging. They love to brush their teeth with it and say it tastes great too. Jul 26, 2020
- Jillian K.
Champaign, Illinois
This is awesome toothpaste- tastes good, no artificial flavors. Sparkles and unicorn theme got my kids excited about brushing! Jul 25, 2020
- Judy W.
Davis, California
The packaging was colorful and fun and I was attracted to it being cruelty-free and having natural flavors. One child liked the flavor and the eldest thought it tasted too much like a lollipop to use. Jul 25, 2020
- Conni T.
Frisco, Texas
Our kids LOVE it and love using it. I love that it doesn’t have any artificial sweeteners or flavors. Jul 25, 2020
- Jennifer Z.
Plymouth, Minnesota
My daughter was excited about the brightly colored toothpaste tube, sparkles and picture to color in the box. Unfortunately she found the bubble gum taste too strong, and it reminded her of medicine. Jul 25, 2020
- Sherry P.
Port Orange, Florida
Kids LOVED the name and rainbow color tube! Made brushing exciting! Youngest loved the flavor, the oldest prefers minty. Both loved it. Jul 24, 2020
- Melanie B.
Brandon, Florida
The rainbow packaging is pretty and the tube looked cute on our bathroom counter. No "extra" ingredients which I appreciate. The bubble gum flavoring was too strong for my daughter though. Jul 24, 2020
- Gretchen M.
Southern Pines, North Carolina
One child enjoyed the taste and the other did not. I think it left a chalky aftertaste. Great packaging, great ingredients. Jul 24, 2020
- Tracie S.
Green Lane, Pennsylvania
4 year old loves this! Loves the brightly colored packaging. The flavor is, in her words, jellybeans. Sparkly but clear color and flip top tube makes for easy clean up. And it stands on it's end! Jul 24, 2020
- Crystal R.
Crestview, Florida
The toothpaste was clear and not really sparkly. The packaging is fun but the toothpaste itself was not. It smells like bubblegum but, it didnt taste good. Jul 24, 2020
- Mika I.
los angeles, California
My kid doesn't like it and to us it tasted salty and grainy. She prefers other brands. The only thing we liked was the pretty rainbow tube! Jul 24, 2020
- Michelle S.
Bremerton, Washington
My kids are absolutely in love with this toothpaste and I love that it doesn't have any unnecessary additives in it but has fluoride so I'm not worried about my kids teeth! Win win, love it! Jul 24, 2020
- Kristen W.
Vacaville, California
Great flavor, great ingredients, happy kids. Jul 24, 2020
- Hilary B.
Costa Mesa, California
Our 4 yo loves this toothpaste! I love that it has fluoride & makes her excited about brushing. She loves the flavor and packaging. Jul 24, 2020
- Danni Q.
Logan , Utah
So much fun! Every little girl needs this in her bathroom! The tube is adorable and they loved the sparkles. This is a must have at our house. Jul 24, 2020
- Sarah M.
Holbrook, Massachusetts
My children have been using this toothpaste for over a month and love it. They were so excited when they saw the colorful tube and they love the name of it. The glitter/sparkly toothpaste was a fun su Jul 24, 2020
- Onyinye E.
Citrus Heights, California
This toothpaste has all the clean and natural ingredients I love for my kids. My son now enjoys brushing without me prompting or trying to persuade him to brush his teeth. I love the bubblegum flavor. Jul 24, 2020
We received this Hello fluoride toothpaste from the Stellar Product Testing Panel and we loved it! My girls, ages 5 and 7 couldn’t stop raving about this sparkly, fun toothpaste. Jul 23, 2020
- Victoria B.
Queens, New York
This sparkly toothpaste is a winner in our house. It has helped my 5 year old daughter become more interested in brushing because she loves the flavor and the sparkles. Jul 23, 2020
- Secretly Expecting
Fort Pierce, Florida
Magical and fun. Great flavor and works to create a brighter smile. Jul 23, 2020
- Beth E.
Lake Wylie, South Carolina
My kids (3 and 6 year old girls) absolutely LOVED this toothpaste. When bedtime comes, they now eagerly ASK to brush their teeth! They like the unicorn theme and really enjoy the flavor. Jul 23, 2020
- Athena S.
Tucson, Arizona
My daughter loves anything unicorn and when she received the Hello Sparkle Unicorn Fluoride toothpaste for review from the Stellar Product Testing Panel she was super excited! This made her feel spe Jul 23, 2020
- Jessica J.
Monticello, Florida
I love the smell and how excited my daughter was to use it. I was disappointed in the lack of color the sparkles were nice but I was looking for more. I like how it had stuff I could pronounc Jul 23, 2020
- Melissa A.
Saint Paul, Minnesota
My girls 5 & 3 love this toothpaste! It is their go-to toothpaste. It's sweet, but does a great job cleaning their teeth. I received this toothpaste from the Stellar Product Testing Panel. Jul 23, 2020
- Alysia W.
New York, New York
I received this product from the Stellar Product Testing Panel. The toothpaste is sparkly, tastes great and is SLS free. My daughter asks to have her teeth brushed with it everyday. Jul 23, 2020
- Christine W.
Atlanta, Georgia
My 8-year-old absolutely LOVES this toothpaste. It started when she saw the adorable box. The rainbow packaging drew her in and she was actually excited to brush her teeth. The flavor is great. Jul 23, 2020
So easy to brush my daughter's teeth because she is legitimately excited to use her "sparkly pink unicorn" toothpaste. I love feeling comfortable with the natural ingredients I'm putting in her mouth. Jul 23, 2020
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