• Fabulous! The name says it all ..... my baby loves it especially because she can easily grab it! Multi function toy ..... rattle, lights, chewing, etc Feb 11, 2018

  • My son loves this toy! It's a great rattle, has little nubs he can chew on, and the color changing face and mirror bottom keep him occupied! Jan 22, 2018

  • So simple but have never seen a baby who didn't like this toy Dec 28, 2017

  • Expensive but for us totally worth it. This is my 7 months old favorite toy. It rattles, lights up, and has a little mirror on the bottom. Dec 04, 2017

  • I loved that it changed colors and has a mirror on the bottom. Great for newborns Nov 30, 2017

  • This is a cute baby toy & I always had it in my diaper bag. I like how it has the mirror at the bottom, 3 different colors & makes noises. However you can’t turn it off and the battery is hard to find Nov 27, 2017

  • First toy he noticed and gripped at week3 and still plays with/chews on it at month7. Batteries are now failing and i can't quite get it unscrewed to replace, but we still bring it everywhere. Oct 18, 2017

  • Babies go wild for this. Oct 06, 2017

  • My son was FASCINATED with his Noggin stick and it was one of his favorite toys! Oct 05, 2017

  • Urghhhhhh I had high hopes for this rattle & was so excited to receive it. So far...nothing. This definitely was a let down although I haven't given up hope...yet. Sep 11, 2017

  • Such a waste of money! There is no off switch so the lights go off while in your bag or a toy bin, so the batteries die dry quickly (3 of the small hearing aid batteries!!). So many other options! Aug 15, 2017

  • This has been his favorite toy from 0 to six months. He loves the lights, can easily grasp it, and loves the noises. He never bores of it Jul 24, 2017

  • We used this since day 1 while changing diapers. Little one looks at this in awe. She likes to stare at it and when she moves it and the color changes, her eyes light up. Fascinating and inspiring! Apr 27, 2017

  • Unfortunately this toys battery died really easily and so after a few days playing it was ready for a new battery Mar 01, 2017

  • My 6 month old was not interested, but my 2-year-old niece was mesmerized by this toy. Oct 05, 2016

    • Wendy n.
    • United States of America

    Mommy sure will buy anything! All babies will do tummy time all on their own. No need to spend $25 so they will learn to do tummy time. Aug 24, 2016

    • Lucie K.
    • livingston, New Jersey

    Grows w baby. She loved it since day one! Jul 28, 2016

  • My daughter loves playing with this toy. Great for car rides. Mar 27, 2016

  • Not worth the price..my little is not really interested in it. Feb 08, 2016

    • Kit C.
    • Grand Rapids, Michigan

    This is definitely worth the price!! This has saved my sanity on long car rides when nothing seems to soothe baby. They are memorized by it! My LO at 10 months still loves playing with it. Sep 03, 2015

  • Love this but got water-logged when I washed it so we had to throw it out. Aug 05, 2015

  • This was so much fun when he was little! The changing colors and the rattle... Loved it. And the customer service is great - within a couple of weeks we apparently had a dud and they replaced it! Jul 01, 2015

  • Both my 3 year old and 6 month old love this. My three year old shakes it for his younger brother and names each of the colors. So cute. May 03, 2015

  • My son (now 5 months) has loved this since birth. Light toy, grasping toy, teether, on the go soother/white noise for the car...it's the best. Apr 17, 2015

  • Baby has loved from 2-5.5 mos Apr 14, 2015

  • This toy has stopped 3 babies from crying at the same time. We just had to buy another one for the boy we share our nanny with so the babies would stop fighting over it! A must! Feb 23, 2015

    • Emily S.
    • Doylestown, Pennsylvania

    Great developmental toy - lights up, rattles and has a mirror. Keeps our 4 month old very entertained! Feb 23, 2015

    • Rob S.
    • United States of America

    Changes colors when you shake it -- baby seems to enjoy Feb 19, 2015

  • Great early toy! Easy for baby to hold. Feb 12, 2015

  • Expensive, but mesmerizing for babies. It's small enough for tiny hands to hold and, in addition to the light, has a mirror on the base (smart). Always great to have in the diaper bag as a distraction Jan 27, 2015

  • We got this as a gift, seems to be the new "IT" toy. It is great! Love the color changes and my son can already grip the handle at 2 months. Great toy! Dec 05, 2014

    • Kelly P.
    • Fort Belvoir, Virginia

    My baby loves this toy. Keeps her attention for a long time. Dec 01, 2014

  • The first toy our daughter was obsessed with and she would stare at this for hours! Oct 23, 2014

  • This toy never fails to get my son's attention-- saves me from meltdowns and makes for hours of fun and learning! Oct 06, 2014

  • My 4mo loves this toy! Perfect size for his lil hands and the changing light colors keeps him engaged. Small enough to throw in my diaper bag. Oct 02, 2014

  • Hard to believe this simple toy can be so engaging. This is one of the first rattles our son could grasp and the changing lights kept his attention for long periods of time. Aug 20, 2014

  • great developmental toy with many functions! Jul 31, 2014

    • Tracy B.
    • United States of America

    my baby loves this! Jul 30, 2014

  • This is a great toy your child can start playing with right away! Jul 02, 2014

  • my son loves to hold this toy and look at the lights May 28, 2014

  • My son loves this May 17, 2014

  • My parents bought this for baby when he was a month old and he absolutely lives it! It was the first thing he learned to grab on purpose! Mar 31, 2014

  • This toy immediately increased my 3 month old's interest in grabbing for things and he loves when the guy's head turns colors! Jan 03, 2014

  • This is an expensive rattle, but my daughter has loved it her whole first year. It is a developmental toy and comes with ideas for play from birth-9mo. My LO loves the color changes from shaking it. Nov 22, 2013

  • We've bought Zoë quite a few developmental toys for her to stimulate her vision, dexterity and hearing, but my absolute favorite (and Zoë's, too) is the NogginStik, who we've since dubbed Mr. NogginStik. We came across it on a trip to a local toy store. It's funny, because I almost put it back after realizing it was about 20 bucks, but I'm really glad I didn't. It was well worth the price. The NogginStik encourages stimulation for babies from birth. The head lights up to see, promoting the ability for your baby to follow with her eyes. The handle is the perfect size for tiny hands and is textured to allow her to feel. There is also a rattle at the base helping your baby to locate sound. As I said, earlier, it's Zoë's favorite toy. If she's crying, we bring out Mr. NogginStik and light up his head and she is instantly quiet and captivated. It's greatly improved her sight and ability to track objects with her eyes and is really the only toy that she can hold for a long period of time without dropping. I really recommend this toy! Oct 29, 2013