• We’ve had our jujube backpack for three years now and it’s still going strong! Love that we can machine wash if. It holds the perfect amount of stuff, too. Aug 14, 2020

  • Perfect combination of style and functionality! Jul 27, 2020

    • Erin G.
    • Spring Hill, Florida

    love love love jujube!! Jul 24, 2020

    • Lexi B.
    • Laguna niguel , California

    Super cute and easy to use. Love the backpack style diaper bags. Super comfortable May 27, 2020

  • I don't love this bag..but I dont hate it. I wish it had gussets. If it had gussets of be sold. Itd be perfect! May 05, 2020

  • I like this bag, but it seems narrow. The front pockets aren't very big and bulg easily. Apr 29, 2020

  • Had a few hiccups w/faulty engineering & poor C.Service. Good pack, exceedingly bulky. Odd placement of parent pockets makes it hard for items to fit if bag 3/4 full. Easy for parent to overheat. Mar 08, 2020

  • I initially refused to get an expensive diaper bag, but realized I needed more organization than my cheap one gave me. This diaper bag has a compartment for absolutely everything! It’s worth the price Mar 05, 2020

    • Liz H.
    • Westerville, Ohio

    Love the size of the inside pouch of this bag and how it can be completely opened to see all of the contents at one time. It has worked great for us, even with bulky cloth diapers. Feb 01, 2020

    • Bree O.
    • simsbury, Connecticut

    We have this and the BFF by JuJuBe.. we love them both! This has more storage room then the BFF Jan 19, 2020

  • I love the size of this bag but my husband says it’s to tight for him (6’ 5’’ and slim build). Easy to keep clean and so many cute prints Jan 18, 2020

  • I love this backpack. It has enough pockets and storage for everything I need. I love how it unzips all the way and lays flat.My husband will actually carry this one unlike the over the shoulder bags Jan 18, 2020

  • Best diaper bag ever! I have used this with two kids. The best feature is that you can open the bag and it lays flat so you can find things easily! So much storage too! Jan 17, 2020

    • Coral Y.
    • Cherry Hill, New Jersey

    We found this diaper bag didn't pack well for us. It was nice that it's machine washable and had lots of pockets, but it just didn't seem to work for how we pack. Jan 07, 2020

  • Love the pattern and just love it all together! Back pack diaper bags are the best! Dec 20, 2019

  • The perfect backpack diaper bag. The structure is sturdy, it has plenty of space, & a zippered pocket in the back to store the changing pad. This is my favorite go to diaper bag for quick trips out. Nov 07, 2019

  • Love that it is a backpack so I can keep my hands free. It has amazing internal organization and I can fit so much stuff inside! Nov 04, 2019

  • Exceptional backpack, not just for baby usage. I toted around my laptop for work, (cloth diapering) baby gear, personal items, and baby care items with room the spare. Especially great for traveling. Oct 22, 2019

    • Julie S.
    • United States of America

    Great bag with lots of options for colors. We went with a herringbone so it wasn't too feminine for my husband. The compartments are nice and it wears well. Oct 07, 2019

  • I have this in black and absolutely love it. I love how it fully opens up. It is very roomy and fits almost everything i need! Sep 27, 2019

  • I love the Ju-Ju-Be brand very comfortable. The straps are like memory foams material as well is changing pad. The bottle holders are isolated for cold or warm bottles! Highly recommend but expensive. Sep 25, 2019

  • I purchased the backpack two years ago for my first child and it still in impeccable condition . It is very easy to clean and also has TONS of compartments ! My husband loves how comfortable it wears. Sep 14, 2019

  • I loved the brb. I've had 3 of them. Great for 2 kids under 3 and even better for toddler years once potty training starts. Fits all our needs for all day or trips. Sep 08, 2019

  • Great diaper bag for on-the-go. Not too big but not too small. Made of great, quality material that is washable. Interior material resists bacteria and mold/mildew. Comes with a 2 year warranty. Aug 14, 2019

  • I have over 5 prints In this style. I love that I can fit all things for my cloth diapers infant and for my toddler as well. Super comfy too Jul 29, 2019

    • Leah H.
    • Christiana, Tennessee

    I really like this diaper bag because I can be more organized than other bags. There is enough room for almost anything. Not to mention it’s really comfortable on the back. I really like this diaper Jul 25, 2019

    • Kadie C.
    • Wake Forest, North Carolina

    Such a great bag for being hands free with two kiddos! Easy to clean, cute patterns, comfy to wear even when packed full. So many pockets that are perfect for organizing! Jul 19, 2019

  • Perfect size for everything for a newborn, plenty of pockets to separate things. It is a splurge but well worth it! Also, waterproof too, which is always a plus with kids! Jul 18, 2019

  • Perfect for overpacker moments and light travel days! So much storage and lightweight. Unlimited pattern options and super comfortable to wear even fully packed! Jul 15, 2019

    • Kora B.
    • Stroudsburg, Pennsylvania

    I love how this bag is easy to clean and a backpack style is so easy. But this bag gets heavy. I'm a light packer and was shocked that it felt so heavy to pick up. Jun 27, 2019

  • This backpack is perfect for on-the-go! It unzips all the way around making it easy to find things. It has so many pockets, which helps a lot with organization! Jun 26, 2019

  • One of my favorite gifts of all time! Best diaper bag ever! After 2 years of hard useage it still looks brand new! It wicks away water so spills run off of it! Has so much storage and looks beautiful! Jun 19, 2019

  • I love the BRB! This bag is so organized and such high quality! May 22, 2019

  • This is a great stylish bag, with a place for the essentials, but it still feels very small! It fully unzips, which is helpful most of time if the bag is laying flat, but It makes it harder on the go May 19, 2019

  • I have the anchor design and love this. Everything fits in great and I love the insured pockets. I don’t even have to use a purse since there are pockets for me wallet and keys May 12, 2019

  • I’m obsessed with this diaper bag. Yes, it’s a little expensive.. but it’s so well designed. I love the fact that it opens like a suitcase (so nothing is inaccessible) and it’s so sturdy! May 12, 2019

  • This is a nice bag but not worth the cost. It is great that it is machine washable, opens all the way and has a light interior but =, I would not buy this bag again. It is small and not enough pockets Apr 24, 2019

  • Ju ju be is my favorite diaper bag brand. Not only are they cute but they are a great quality and so functional. This diaper bag worked great for 2 kids and light packing for three! My go to brand! Apr 24, 2019

    • Anny V.
    • Staten Island, New York

    Great as a diaper bag and computer or table backpack. They super cute prints too. Apr 06, 2019

    • Alena T.
    • Raleigh, North Carolina

    Got this for our second baby and LOVE it. It’s not too large and has lots of compartments for storing everything and keeping organized. The material can be wiped clean and zippers slide so easily. Mar 26, 2019

  • I love this bag. 1 Its machine washable!! 2. The mom pocket is a lifesaver 3. Memory foam straps 4. Large side pockets for the water Mar 21, 2019

  • I adore my BRB diaper bag. I have the anchors print and get many compliments on it. It’s spacious and has a lot of different zippered compartments to keep your things and baby’s things. Mar 18, 2019

  • For the price I found it very hard to fit bottles in the front. The inside wasn’t helpful with organizing. I love their changing pads though!! Best part of the bag by far!! Mar 10, 2019

  • I love this bag, but I wish it had more pockets in the interior like other JJB bags. The fabric is easy to clean, it has a lot of exterior pockets. Mar 08, 2019

  • There are pockets/compartments behind, in front and all over, but the main compartment is open for storing larger items! A bonus are the side pockets for bottles for easy access! Mar 03, 2019

  • Best diaper bag EVER! Not bulky, but still has so much room and storage! Love the separate compartments for mom, holds my big wallet perfectly! Opens like a suitcase for easy access & packing! Mar 01, 2019

    • Kim G.
    • Peoria , Illinois

    This is perfect for older kids when you can scale back on all the stuff you pack for newborns. Feb 23, 2019

  • The Be Right Back is perfect for one kid. I love that it has a holder for wet wipes for quick access. it also comes with a changing pad and a dedicated mommy pocket. Definitely better than the BFF. Feb 15, 2019

  • This design is my favorite. It holds a lot and has a lot of pockets. Easy to clean Feb 10, 2019

  • I really like this bag, as it is washable and looks nice, but customer service is terrible. Feb 06, 2019